Shinsegae Simon Siheung Premium Outlets can be characterized as a "multi-shopping resort," providing shopping experience where visitors can break away from the busy city life. The store's exquisite exterior is designed to resemble Cadaqués, a town located by the northeastern sea in Spain. The mall offers several convenient facilities, including entertainment and experience programs that visitors can enjoy while shopping.



Shinsegae Simon Siheung Premium Outlets is reachable by five major expressways, making the mall extremely accessible, and is filled with a total of 220 brand stores selling a variety of goods from world famous designer brands such as Armani, Coach, Michael Kors, and Hugo Boss to popular sportswear brands like Nike, Adidas, New Balance and Under Armour, which spans over an area of 1,150㎡, making it the largest Under Armour store in Korea. Imported and domestic fashion apparels and home products are also available at the mall, serving as a one-stop shopping center.


The mall also consists of the eco-friendly Central Garden; Pet Park, where visitors can walk their pets; Sky Garden, where families and friends can enjoy a picnic; a futsal field open to visitors of all ages; and Taste Village that offers cuisines from all over the world.